SEO News Recap – 10-22 July
July 22, 2017
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August 7, 2017
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SEO News Recap – 23-30 July

SEO news 23-30

4 Steps to Creating SEO-Optimized Content

In case you weren’t already aware, content is extremely important to a brand’s SEO efforts. In fact, Google has come out and stated that content is within its top three ranking factors.

Unfortunately, most publications are content to merely push the “if you build it, they will come” philosophy.

If you follow this path, you may as well be launching your content into outer space because just as many people are likely to find it out there without any clear marketing efforts.

If your brand wants to make its content efforts worthwhile, materials must be crafted and optimized with SEO in mind. This is how your content gets found. This is how your content gets read. This is how you educate and convert consumers into customers.

Ready to start ensuring that your content is driving the kinds of results you imagined when you wrote it? Then let’s discuss how to achieve this goal so that all your creations can garner the attention they deserve.

Read the full article here.


Why mistakes make you a better link builder

Worried about making mistakes as a link builder? Columnist Julie Joyce describes 11 of the worst ones she’s seen and discusses how making mistakes helps you build better links.

Whenever I’ve trained link builders, I’ve been consistent about one major process over the last decade: throw them in and let them learn by doing it, screwing up and finding their own way. I always tell them to expect to make mistakes, and they always do — some worse than others. But making mistakes is, in my opinion, the best learning experience. I still make stupid mistakes myself, and I expect I’ll make many more.

In this article, I’m going to cover the most egregious mistakes that I can remember any of us making. Enjoy the opportunity to learn from our missteps!

Read the full article here.


How to use SEO data in your social media strategy

If you want a strong social media strategy, you simply can’t ignore SEO. Columnist Jordan Kasteler discusses how social and SEO work hand-in-hand.

Everyone understands that a good social media strategy is the holy grail for businesses; it molds the perception of a brand, carries the voice, creates the appeal, and as a result, increases revenue. There are a few fundamentals that can help enhance the strategy, but SEO, or search engine optimization, is hardly ever considered. Big mistake! Here’s why.

I’ll start by stating that social media and SEO are heavily tied to each other. SEO data can help improve your social efforts, and social media can help with the search rankings.

In fact, SEO data provides a bunch of information about your visibility and target audience: who they are, how they search for things, what keywords they’re using and what sites they’re surfing, not to mention the good old profiling data found in Google Analytics, SimilarWeb and SE Ranking.

Let’s dig in deeper.

Read the full article here.


How to Learn SEO in 2017 (and Stay Sane)

Learning search engine optimization can be overwhelming at first. There is a lot to wrap your mind around. But becoming proficient in SEO is definitely an achievable undertaking.
Teaching you everything you need to know to go from SEO newbie to competent SEO in one article is next to impossible.

But the next best thing is a guide that provides you the with the resources to achieve SEO mastery on your own.

This is that guide.

Read the full article here.

I’m Andreas, the founder and owner of BullSEO. I’m a former busker, painter, turned IT geek at the (very) late age of 22. After 8 years of IT&Sec adventures, I left it all behind and started my own blog. SEO and Online Marketing techniques came naturally on the way.

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